Thursday, August 20, 2015

'When Love Hurts' by JoJo

Let's keep it real, shall we? If you asked me to name one JoJo song I wouldn't be able to do it. She's one of those artists that I know exists but never paid any attention to. I had to look her up and apparently she sang the iconic 'Leave (Get Out)'. Who knew? It also doesn't help that she hasn't released a new album in nine years. But all this is changing.

After the long and difficult #FreeJoJo process, JoJo is ready to release her brand new album, III., this fall. Ahead of its official release tomorrow, JoJo released her new tringle this morning. Instead of giving us one new song, she decided to release three songs at once that give us a look into her new sound.

'Say Love' is a gorgeous ballad filled with emotion. It's on this song in particular that JoJo's powerfully insane vocals are on display and they're simply chill-inducing. 'Save My Soul' is a mid-tempo that deals with addiction, something both of her parents struggled with. The song is massive led by piano riffs, and it's sure to blow you away.

Saving the best for last, 'When Love Hurts' is the single that will be officially serviced to radio and once you hear it you'll know why. This is JoJo's first foray into the EDM scene, and it's got "smash" written all over it. The song is very UK club scene influenced, and it may be one of my favorite songs of the year. JoJo will be everywhere very soon.






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